[Video Transcript for Planning for AEC Business Development: Know the 7P’s by Scott D. Butcher, FSMPS, CPSM. Minor edits for clarity.] Greetings everyone, I’m Scott
Tag: AEC
Liability Traps: Words to Avoid in AEC Marketing & Business Development
[Video Transcript for Liability Traps: Words to Avoid in Marketing & Business Development by Scott D. Butcher, FSMPS, CPSM. Minor edits for clarity.] Greetings everyone,
9 Ways to Bring Value to AEC Business Development Conversations
[Video Transcript for 9 Ways to Bring Value to AEC Business Development Conversations by Scott D. Butcher, FSMPS, CPSM. Minor edits for clarity] Greetings everyone,
10 Ideas for AEC Content Marketing
[Video Transcript for 10 Ideas for AEC Content Marketing by Scott D. Butcher, FSMPS, CPSM. Minor edits for clarity.] Greetings everyone! I’m Scott Butcher and
12 Ground Rules for Better Strategic Planning Meetings
We’ve all been there: sitting in a strategic meeting, perhaps a strategic planning retreat or brainstorming session, and then it happens. The Great Derail. Attendees
AEC Content Marketing: How Long Should Your Blogs Be?
Several of my recent posts have referenced new research from the Society for Marketing Professional Services (SMPS). Their report, Marketing 2022: A Survey Exploring Current
