Within the professional services industries, there’s an expectation that people in certain positions spend time generating new work while actually delivering that work. Attorneys and
Facilitation happens every day in the business world. Chances are, you’ve facilitated a meeting in the past month – or even the past week. According
The house lights, lowered. The crowd, dressed to the nines. The music, pounding. The stage, brightly lit. The stomachs, full. This was the setting at
When it comes to selling, pop culture has given us a wealth of stereotypes. Just recently, Progressive Insurance played off a famous Alec Baldwin quote
In this knowledge-based era of sales and marketing, we talk a lot about client or customer personas, which are critical to effectively understanding your prospective
I’ve had the opportunity to work with a number of architecture, engineering, construction (AEC) and environmental firms lately, and I’m seeing a very disturbing trend.