[Video Transcript for 9 Ways to Bring Value to AEC Business Development Conversations by Scott D. Butcher, FSMPS, CPSM. Minor edits for clarity] Greetings everyone,
Tag: A/E/C
10 Ideas for AEC Content Marketing
[Video Transcript for 10 Ideas for AEC Content Marketing by Scott D. Butcher, FSMPS, CPSM. Minor edits for clarity.] Greetings everyone! I’m Scott Butcher and
12 Ground Rules for Better Strategic Planning Meetings
We’ve all been there: sitting in a strategic meeting, perhaps a strategic planning retreat or brainstorming session, and then it happens. The Great Derail. Attendees
Alphabet Soup: Why So Many AEC Company Names Seem DOA
The house lights, lowered. The crowd, dressed to the nines. The music, pounding. The stage, brightly lit. The stomachs, full. This was the setting at
AEC Technology Disruption
I recently co-presented about industry megatrends to an audience of architects. We talked about the utter lack of productivity increases in the construction industry over
Content Marketing: Use the Three R’s to Simplify – and Strengthen – Your Blogs
There’s a vastly inaccurate perception among far too many technical professionals that they don’t have anything important to say (write). The reality is that they
